The main aim of our Digital Marketing Service is to create awareness, generate leads, drive sales and ultimately maximise profit for your business. The "If you build it, they will come" mantra is no longer a sustainable strategy when thinking about your digital and online presence. A website without clear objectives, targets and a plan of action is doomed to fail.
Unlike our more focused SEO and Social Media services, our online marketing services encompasses these plus many more factors that ultimately add up to your digital strategy.
With digital sales representing a huge percentage of many businesses incomes, we are able to offer you a range of services to help maximise the profile from your online business. Outlined below are just a handful of areas we can help you in when developing your wider digital marketing strategy.
Email marketing is dead vs. long live email marketing. There is a hot debate as to the continued effectiveness of email marketing, some marketers believing it is no longer as effective as it once was whereas others still see the value in this method.
We believe that if you have a database full of relevant clients, prospective customers and a strong call to action then email is a great way to deliver a message directly to them. We are able to give you pointers on how to utilise emailing as well as creating a custom template and developing a strategy to increase your open and click through rates.
The number of websites available through the internet is growing exponentially and when combined with the number of websites people visit in a day, user experience (UX) and interface (UI) are becoming vitally important. We provide you with solutions to improve the visitor flow and reduce bounce rates, ultimately leading to increased customer retention and conversions.
A single channel marketing activity is akin to trying to ride a bike with one wheel, yes you might roll a few yards but ultimately you will fail. Choosing the right channels with the right messages is vitally important and a well thought out campaign over a range of channels can be extremely successful.
On-site and Off-site SEO is becoming a vitally important part of digital marketing. Make sure you're targeting keywords that are relevant to your business and increasing your search engine visibility. For more information on our full SEO services please visit our SEO services page.
The internet is becoming more social, whether you like it or not people are talking about your brand over social networks. For SMEs social media can be a great way to get your name out there and do something that separates you from the bigger companies - by being personal! We offer different levels of social media service, please visit our SMM services page for a full summary.